Description
Polaroid Now Generation 2 i-Type Instant Camera
Discover the beautifully imperfect world of Polaroid photography with our autofocus instant classic.
Color i-Type Film
Color i-Type Film
B&W i-Type Film
B&W i-Type film for new Polaroid i-Type cameras.
Real Life is beautifully imperfect
Sometimes it’s messy and unexpected. It’s beautifully imperfect – just like Polaroid Photography. Polaroid Now Generation 2 instant camera out now.
Autofocus 2-lens system
In other words: take sharper shots. The Polaroid Now selects which lens is suitable, meaning you can take beautiful photos in more places, more often, with less hassle — even without the flash.
Classic look, better materials
The iconic camera retains its style, but is now made with 40% recycled materials.
Capture with iconic Polaroid film
The Polaroid Now is compatible with our original, iconic, beautifully imperfect Polaroid Film – including Polaroid i-Type & 600 film.
Accurate, human-friendly flash system
A flash system designed to make everyone look how they actually look.
Double Exposure
Dreamy. Artistic. Overlay two shots into one Polaroid photograph.
Self-Timer
A 9 second timer for the perfect selfie or set-up shot
